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Marketing Writer Salary in India - PayScale

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Demonstrated ability to synthesize various viewpoints and translate those views into thoughtful marketing and educational pieces Passionate about creating client engaging content and keen on evaluating content impact for continuous improvement. Displays a reporter-like tenacity to work with senior-level subject matter experts to generate high-quality content under tight deadlines, within hours or next day (for example, when developing content on market response)Preferred qualifications, capabilities and skills: Excellent communicator (written and verbal) with leadership and interpersonal skills to coordinate efforts across teams across markets Excellent time management and project management skills and the ability to coordinate editorial projects with multiple teams. 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We strive to build trusted, long-term partnerships to help our clients achieve their business objectives.We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.About the TeamJ.P. Morgan Asset & Wealth Management delivers industry-leading investment management and private banking solutions. Asset Management provides individuals, advisors and institutions with strategies and expertise that span the full spectrum of asset classes through our global network of investment professionals. Wealth Management helps individuals, families and foundations take a more intentional approach to their wealth or finances to better define, focus and realize their goals.​Salary: . Date posted: 04/22/2024 10:26 PM
Mgr-Marketing Communications I
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OR • 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or related major; no work experience required.CORE WORK ACTIVITIESConducting Daily Marketing Activities that Achieve Department Goals • Assists in region-wide coordination of rooms, food and beverage, spa, and golf promotions. • Develops leisure marketing plan that addresses the distribution of rate offers, packages and programs designed to build occupancy. • Maintains, updates, and manages all web sites. • Coordinates offers and information for all publications and inserts with regard to brand loyalty reward mailings. • Develops brochure and property collateral materials. • Participates in all property imaging work (e.g., signage). • Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking. • Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports. • Ensures consistent marketing message is communicated in all advertising and collateral efforts. • Manages marketing budget throughout year. • Provides regular tracking/ROI and analysis of promotions and website/email campaigns, using industry averages for ROI calculation, and uses this knowledge in future planning. • Tracks return on investment (ROI) of all marketing initiatives, including online, direct mail and print advertising. • Keeps track of actual versus planned marketing budgets and provides input and recommendations as needed regarding reallocation of funding. • Ensures consistency in individual property's voice on all guest touchpoints and marketing communications, not only following corporate graphic standards, but also on behalf of the individual property.Using Knowledge of Market Trends and Target Customer Information to Maximize Revenue • Evaluates new marketing opportunities for the property. • Ensures property is represented on all quality internet sites that have the potential of providing business. • Works closely with respective Convention Bureaus and Chambers of Tourism. • Uses and interprets all reporting necessary for sound marketing recommendations, including but not limited to DMA source market reports, past guest lists (utilizing leisure rate codes) and tracking. • Reviews and provides analysis on all website and email campaign tracking, for both individual property sites as well as corporate email campaign results and Marriott.com property reports. • Develops strategic marketing plan for property, includes group, leisure and local efforts. • Plans and supervises all photo shoots, developing shot list while keeping goals of property and brand image in mind.Building Successful Relationships that Generate Sales & Marketing Opportunities • Identifies and communicates with distribution channels that can sell distress inventory to drive property occupancy. • Provides all sales channels with creative and unique tools to assist in the sales and marketing of the property. • Acts as liaison between corporate and individual properties in rolling out programs and making sure that properties are taking advantage of all opportunities provided through corporate. • Works with media buyer to plan and execute advertising. • Assists property in developing promotions for various campaigns, keeping in mind strategy and goals of promotion as well as Look No Further prerequisites. • Assists property with materials, tracking/analysis and presentations to owners. • Acts on behalf of property with all vendors, exacting a balance between quality work and price, requesting estimates and approving all materials as needed.Additional Marketing Responsibilities • Keeps detailed files and records on all matters relative to property's marketing materials (photo usage rights, vendor contracts, etc.). • Ensures that property is following all corporate marketing guidelines. • Approves all invoicing through MarrCom office.Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team player who is excited to deliver a meaningful guest experience, we encourage you to explore your next career opportunity with Sheraton. Join us on our mission to be 'The World's Gathering Place'. In joining Sheraton Hotels & Resorts, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.Salary: . Date posted: 04/22/2024 04:10 PM