Online Marketing Analyst Salary in India - PayScale

Biz Molecules: Digital Marketing HR Consultancy At Biz Molecules, we specialize in bridging the gap between digital marketing talent and the companies that need them. As a pioneering HR consultancy dedicated to the digital marketing sector, we understan

Responsibilities : carrying out keyword research using software such as Moz to optimise web content tracking metrics such as organic traffic, conversion rates and time spent on page using platforms such as Google Analytics monitoring and reporting on sea

Developing and implementing PR strategies: Responsible for developing and implementing PR strategies that align with the business goals and objectives. This involves identifying target audiences, crafting key messages, and selecting the most effective communication channels.Building and maintaining media relationships: Responsible for building and maintaining relationships with journalists, editors, influencers, and thought leaders. This involves identifying the right contacts, pitching stories, and securing media opportunities.Managing crisis communications: Responsible for managing crisis communications and issues management. This involves developing crisis communication plans, monitoring and responding to issues, and providing guidance to the executive leadership team.Creating compelling content: Responsible for creating compelling content and messaging for internal and external audiences. This involves writing press releases, talking points, speeches, pitches, and other communications materials.Planning and executing events: Responsible for planning and executing events that support the brand's initiatives and programs. This involves identifying event opportunities, developing event plans, and managing event logistics.Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertisingMaintaining our social media presence across all digital channelsMeasuring and reporting on the performance of all digital marketing campaignsIdentify trends and insights, and optimize spend and performance based on the insightsBrainstorm new and creative growth strategiesCollaborate with internal teams to create landing pages and optimize user experienceMinimum 5+ years of relevant expereince in digital brand building and PR communications Strictly from FMCG or D2C background Excellent written and verbal communication skills, with the ability to influence and collaborate with cross-functional teamsStrong knowledge of digital marketing strategies, including SEO, SEM, social media marketing, email marketing, content marketing

DESCRIPTIONWe are looking for an experienced commerce professional to manage operations and process optimisation for our Digital Shared Services Marketing team. This individual should enjoy a fast-paced environment where they can affect the customer experience and be an instrumental part of expanding our foot print into multiple digital teams.- The role will require the candidate to quickly understand the marketing tools, operation and business.- Troubleshoot and drive resolutions to ensure reliable and operationally effective work flow; improve processes and reduce discrepancies- Execute marketing campaigns across various platforms - Perform deep-dive on the KPIs and report out the findings- Perform quality check to qualify user experience. Candidate need to use software tools for quality audit, content editing and data capture- Work with various teams (e.g. Marketing, program teams) to help drive tools and process improvements that affect marketing workflows- Drive appropriate data oriented analysis, adoption of technology solutions and process improvement projects to achieve operational and business goals- Manage stakeholder communication across multiple lines of business on operational milestones, process changes and escalations- You exhibit expertise on different SOPs & prove ability to determine right usage when required.- You leverage your expertise to build collaborations with internal teams to contribute on team goals.- Exhibits proficiency in business communication to be clear & concise in verbal and written communication.- You identify blockers to processes and escalate issues via appropriate channels. You also follow through on resolutions or flag it to the right POCs.We are open to hiring candidates to work out of one of the following locations:Chennai, TN, INDBASIC QUALIFICATIONS- 5+ years of sales or account management experience- 5+ years of digital advertising and client facing roles experience- Experience with Excel- Experience analyzing data and best practices to assess performance driversPREFERRED QUALIFICATIONS- Knowledge of e-commerce and the book industry

Do you want to help solve the worlds most pressing challenges? Feeding the worlds growing population and slowing climate change are two of the worlds greatest challenges. AGCO is a part of the solution Join us to make your contribution.AGCO is looking to hire candidates for the position of Senior eCommerce Insights Analyst.The successful candidate will play a pivotal role in AGCOs digital transformation journey, leveraging data analytics to drive strategic decision:making and enhance the performance of our eCommerce platform. Reporting directly to the eCommerce Manager, the Senior eCommerce Insights Analyst will be responsible for leading the analysis and reporting efforts, providing actionable insights to optimize customer experience, increase conversions, and drive revenue growth.Your Impactstylemargin:bottom:11.0px::Dashboard Creation and Reporting: Lead the development of comprehensive dashboards and reports using advanced data visualization tools such as Tableau, Looker Studio, and others. Collaborate with cross:functional teams to ensure the delivery of actionable insights that inform data:driven decisions. :Data Analysis: Collect, analyze, and interpret data related to online sales, website traffic, customer behavior, and other eCommerce metrics using tools such as Google Analytics, Tableau, Search Console and others. :Advanced Statistical Analysis: Apply advanced statistical methods, including predictive modeling, clustering, and regression analysis, to extract meaningful insights from eCommerce data and identify opportunities for optimization. :Performance Monitoring: Track key performance indicators (KPIs) such as conversion rates, average order value, customer acquisition cost, and customer lifetime value to assess the effectiveness of eCommerce strategies and initiatives.:A/B Testing: Support with the planning, execution, and analysis of A/B tests and multivariate tests on website elements, product listings, and promotional campaigns to optimize conversion rates and user experience. :Customer Segmentation: Utilize customer data to segment audiences based on demographics, behavior, purchasing patterns, and other attributes, enabling targeted marketing campaigns and personalized recommendations. :Competitive Analysis: Monitor competitors eCommerce activities, including pricing strategies, product offerings, promotions, and user experience, to identify opportunities and threats in the market. :Optimization Strategies: Identify opportunities for website optimization, including navigation improvements, content enhancements, checkout process refinement, and mobile responsiveness, to enhance user experience and drive conversions. :Stakeholder Collaboration: Collaborate with various teams such as marketing, sales, brands and product management to align eCommerce initiatives with broader organizational strategies and objectives. :Strong Communication Skills: Effectively communicate insights and recommendations to stakeholders at all levels of the organization, translating complex data analyses into actionable strategies for enhancing eCommerce performance. :Project Management: Lead and manage projects related to eCommerce analytics, including coordinating with cross:functional teams, setting project timelines, and ensuring timely delivery of deliverables. Your Experience and Qualificationsstylemargin:bottom:11.0px::Bachelors degree in Business, Marketing, Statistics, Economics, or a related field. :Minimum of 12 years of experience in online/digital consumer marketing, B2C eCommerce, or related industries. :Minimum of 10+ years of experience using advanced data analytics tools such as Tableau, Looker Studio, or similar. :Proficiency in Google Analytics 4 and SEO principles. :Strong analytical and quantitative skills, with the ability to perform advanced statistical analyses. :Excellent communication and

Department: S2C : Corporate ProcurementAre you an experienced procurement professional looking for a new challenge? Do you have a passion for driving financial processes and providing business insights? We are seeking a Senior Sourcing Analyst to join our Corporate Procurement Bangalore team at Novo Nordisk. If you are ready to take the next step in your career and make a real impact, read on and apply today for a life:changing opportunity. Apply NowAbout the department: In Corporate Procurement at Novo Nordisk, we build strategies and execute improvement projects to optimize the global indirect spend related to categories such as marketing services, professional services, travel, IT, R and D...The Sourcing Team in Bangalore has been newly created to support the growth in our sourcing pipeline and is responsible for supporting the category managers on various sourcing activities and execution of sourcing projects across indirect categories in marketing and professional services. Our ambition for the team is to become a key enabler of the execution of our sourcing activities across the world. By joining the team, you will embark in a career journey offering opportunities to grow as a professional.The PositionAs a Sourcing Analyst at Novo Nordisk, you will::Manage end:to:end sourcing activities (from requisition to award) e.g., RFI/RFP/RFQ with close coordination with procurement stakeholders and business. :Conduct detailed bid analysis to assess the factors driving the price variations and ensure compliance with the procurement guidelines and procedures.:Contribute to the success of the category strategies through interaction with category managers in Denmark and other internal stakeholders and negotiate optimal pricing and commercial terms with the suppliers with a focus on the quality of the services delivered. :Collaborate with internal and external stakeholders to identify and develop new suppliers based on business needs, as and when required. :Drive digital excellence by using our e:Procurement tool (Coupa).Qualifications:To be considered for this position, find below the key skills and qualifications required. :Bachelor's degree from a reputed university. MSc/MBA preferred. :Experience working with global stakeholders. :5+ years' experience in source:to:contract. :Experience with eProcurement tools, preferably Coupa.:Experience working with indirect procurement categories, marketing, professional services and consulting preferred. :Experience with eAuction, contract drafting and market research. :Strong understanding of the sourcing process and ability to drive it independently.:Proactivity and solution:oriented mindset when it comes to solving your tasks. :Ability to work independently and take ownership. :Ability to synthesise and communicate effectively.Working at Novo NordiskNovo Nordisk is a leading global healthcare company with a 100:year legacy of driving change to defeat serious chronic diseases. Building on our strong legacy within diabetes, we are growing massively and expanding our commitment, reaching millions around the world and impacting more than 40 million patient lives daily. All of this has made us one of the 20 most valuable companies in the world by market cap. Our success relies on the joint potential and collaboration of our more than 63,000 employees around the world. We recognize the importance of the unique skills and perspectives our people bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordisk, we're working toward something bigger than ourselves, and it's a collective effort. Join us Together, we go further. Together, we're life changing.Contact To submit your application, please upload your CV online (click on Apply and follow the instructions).Apply NowDeadline24th May 2024.

DESCRIPTIONAt Amazon, we strive to be Earth’s most customer centric company where people can find and discover anything they want to buy online. We hire the world’s brightest minds, offering them an environment in which they can relentlessly improve the experience for customers. Innovation and creativity are built into the DNA of the company and are encouraged at all levels of employment. Every day we solve complex technical and business problems with ingenuity and simplicity.We are open to hiring candidates to work out of one of the following locations:Delhi, DL, INDBASIC QUALIFICATIONS-B.E ( Mech/ Electronics/ Elec/ IP) with min 4-5 yrs experience with expertise in SQL -Experience in an analytical role in the Quality Assurance function preferred -Business analysts in any of the Amazon teams who have a flair for data crunching and generating innovative reports that drive actions -Prefer candidates with similar experience in Tier1 Auto-component/ Automotive Manufacturing/ Electronics IndustryPREFERRED QUALIFICATIONS. Experience in troubleshooting/ problem-solving desired · Strong analytical, math, data analysis, listening & communication skills · Experience in analyzing shop-floor processes and trends and recommending improvements · Knowledge of SQL is mandatory. Visual Basic is an added advantage · Use of macros to simplify reports

Department Name : Commercial IT Global Business Service(GBS)At Novo Nordisk, we strive to be at the forefront of digital healthcare and to succeed with this, we need many bright minds. Working directly or indirectly with all parts of Novo Nordisk Globally, you will play a significant part in leading Novo Nordisk towards the future of digital healthcare securely. We are looking for a self:driven Data Analyst for our International Operations Data Analytics team. Join a growing team, working in an international environment. Apply nowAbout the departmentDigital, Data and IT India is a team of 900+ highly skilled IT professionals located in Global Business Services (GBS) Bangalore. The main role of DD and IT India is to manage IT, which includes System Management, Project Management, Infrastructure Management, Compliance Management, Security Management, Process Management and Vendor Management.Commercial IT department is an integral part of DD and IT India and is responsible for delivering projects and managing systems for Sales, Marketing, Medical and Market Access teams. In DD and IT, we drive projects, manage critical IT systems, services and infrastructure used along the entire value chain of Novo Nordisk.The PositionAsan Associate Data Analyst, you will have the opportunity your technical expertise in building highly reliable Power BI dashboards for managing and transforming data from various structured and unstructured data sources. You will be entrusted with the below responsibilities::Work in a fast:paced environment, and responsible for taking vague requirements and transforming them into robust solutions.:Operate business processes on a periodic basis, including but not limited to configuring business rules, synthesizing data and performing quality checks.:Creating and delivering Power BI dashboards and reports, evaluating and providing professional feedback on design and architectures of other developers based out of different regions.:Work directly with the business stakeholders, project and platform teams to enable growth and support our field and back:office users in International Operations Commercial Supply Chain (IOCSC).Qualifications :Master's or bachelor's degree in relevant field with minimum 3 years of experience in creating and maintaining Power BI dashboards and Analytics.:Experience in handling data, data transformations, building data models, visualizations and have worked with Data Engineering and Advanced Analytics teams.:Good to have understanding on end:to end Supply Chain process and the data generated at each node.:Experience in developing and maintaining KPI's and metrics to measure the operational performance.:Must have strong analytical and data handling skills (Alteryx, SQL preferred); BI and visualization skills (Power BI and Tableau preferred).:Good to have certification in related fields like Power BI, SaFe Agile, ASCM CIPM and others and exposure in Python/Pyspark.:Self:driven and team player.Working at Novo NordiskNovo Nordisk is its people. We know that life is anything but linear and balancing what is important at different stages of our career is never easy. That's why we make room for diverse life situations, always putting people first. We value our employees for the unique skills they bring to the table, and we work continuously to bring out the best in them. Working at Novo Nordisk is working towards something bigger than ourselves, and it's a collective effort. Novo Nordisk relies on the joint potential and collaboration of its more than 40,000 employees. Together, we go further. Together, we're life changing. ContactTo submit your application, please upload your CV online (click on Apply and follow the instructions).Deadline26 April 2024We commit to an inclusive recruitment process and equality of opportunity for all our

The key responsibility will be to drive demand via all the online activities. This is also a chance for you to elevate your profile to a Head of Marketing role.Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI.Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis.Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics.Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs).Understand new and relevant KPI metrics requirements for performance management and optimization purposes.Work with creative and marketing teams to test strategies and innovation.Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels.8-12 years of experience in digital marketing, driving growth and demand.The candidate should come with experience working in a B2B SaaS setup.Hands-on experience, and willingness to be an IC/ build a team, depending upon the business requirementsExperience working in a 1-10 setup is good to haveOpen to a 4 day WFO model, based out of Bangalore

Online marketing is all about how businesses promote their products and services on the internet. Here, we'll break down the basics of online marketing in simple terms. For further Detailed information related to this topic then you can visit our website